Google Search Console开始报告评论/评分标记

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Google Search Console开始报告评论/评分标记

Google正在Search Console中为使用评论或评分标记的网站引入新报告。

当网站使用适当的结构化数据标记标记其评分或评论时,它会生成一个具有特色的代码段,如下所示:

Google Search Console开始报告审阅/评分标记” width =“ 480” height =“ 394” size =“(最大宽度:480px)100vw,480px” data-srcset =“ https://cdn.searchenginejournal.com/ wp-content / uploads / 2020/02 / ab31a850-f5aa-4692-a7f8-a152733fb615-5e426bf097d85-480x394.png 480w,https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ab31a850-f5aa -4692-a7f8-a152733fb615-5e426bf097d85-680x558.png 680w,https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ab31a850-f5aa-4692-a7f8-a152733fb615-5e426bf097d85-768x631.png 768w ,https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ab31a850-f5aa-4692-a7f8-a152733fb615-5e426bf097d85.png 844w“ data-src =” https://cdn.searchenginejournal.com /wp-content/uploads/2020/02/ab31a850-f5aa-4692-a7f8-a152733fb615-5e426bf097d85-480x394.png

评论片段可以直接显示在搜索结果中,也可以显示在知识面板中。正如Google所述:

“评论摘要是网站的评论或评分的简短摘录,通常是许多评论者的综合评分总和。这是网络上最常用的结构化数据类型之一,数百万个网站将其用于许多内容类型,例如书本,电影,事件,产品等。”

Google在Search Console中的新报告旨在帮助网站所有者实施评论标记。这些报告将监视标记是否正确实施,并跟踪搜索中丰富结果的性能。

Search Console中共有三项新功能,专用于报告评论摘要:

  • 查看摘要增强报告:查看错误,警告和有效页面,以了解您网站上实施的评论或评分标记。

Google Search Console开始报告审阅/评分标记” width =“ 760” height =“ 415” size =“(最大宽度:760px)100vw,760px” data-srcset =“ https://cdn.searchenginejournal.com/ wp-content / uploads / 2020/02 / ffc7bd95-d3dc-4056-95da-e0ed2b3e4495-5e426bf2d5ffc-768x419.png 768w,https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ffc7bd95-d3dc -4056-95da-e0ed2b3e4495-5e426bf2d5ffc-480x262.png 480w,https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ffc7bd95-d3dc-4056-95da-e0ed2b3e4495-5png426bf2d5ffc-680 ,https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ffc7bd95-d3dc-4056-95da-e0ed2b3e4495-5e426bf2d5ffc-1024x559.png 1024w,https://cdn.searchenginejournal.com/wp- content / uploads / 2020/02 / ffc7bd95-d3dc-4056-95da-e0ed2b3e4495-5e426bf2d5ffc.png 1371w“ data-src =” https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ffc7bd95- d3dc-4056-95da-e0ed2b3e4495-5e426bf2d5ffc-768x419.png

  • 在效果报告中查看摘要的外观:现在,Search Console的性能报告使网站所有者可以查看带有评论或评分标记的页面如何执行Google搜索和发现。

Google Search Console开始报告审阅/评分标记” width =“ 640” height =“ 360” size =“(最大宽度:640px)100vw,640px” data-srcset =“ https://cdn.searchenginejournal.com/ wp-content / uploads / 2020/02 / ebf3f6c5-0d4c-48b1-a3fe-402894f68700-5e426bf5523ff.png 640w,https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ebf3f6c5-0d4c-48b1 -a3fe-402894f68700-5e426bf5523ff-480x270.png 480w“ data-src =” https://cdn.searchenginejournal.com/wp-content/uploads/2020/02/ebf3f6c5-0d4c-48b1-a3fe-402894f68700-5e426bf5523ff.png

  • Rich Results Test中的Review snippet:在页面上添加Review snippet结构化数据后,您可以使用Rich Results Test工具对其进行测试。您可以测试代码段或提交页面的URL。

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在Google的更多内容中 正式公告

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